Blog
News and updates about the platform
Why Your Face Converts Better Than an AI Avatar in 2026
AI avatar videos are now detectable — and prospects ignore them like spam. Here's why a real 60-second rep recording still drives higher reply rates in 2026.
Outbound Reply Rate Is a Vanity Metric — Track This Instead
High reply rates can mask broken sequences. RevOps should track reply-to-meeting rate and reply sentiment — not raw reply percentage — to find real pipeline signal.
Where Video Actually Belongs in Your LinkedIn Sequence
Sending video on every touch trains prospects to ignore it. Here's the exact sequence architecture that uses video as a pattern interrupt — and converts.
How RevOps Should Evaluate Video Prospecting Tools in 2026
Most RevOps tool evals miss the 2 variables that actually predict pipeline impact: delivery format and authenticity signal. Here's the 4-criteria rubric that fixes that.
How to Write a Personal Video Script from LinkedIn in 2 Minutes
AI avatars and cloned voices are killing reply rates in 2026. Here's the exact playbook for using real LinkedIn signals to script a 60-second video that lands.
The Sendspark Alternative Built for LinkedIn Outbound
Sendspark solves video creation. It doesn't solve delivery. Here's why inline MP4 playback in LinkedIn DMs changes every metric that matters in 2026.
LinkedIn DM Strategy in 2026: Video Wins at Touchpoint 2
Text-only LinkedIn DM sequences are saturated. Reps seeing outlier reply rates in 2026 insert video at touchpoint 2 or 3 — not as a gimmick, but as sequence architecture.
Why Inline Video in LinkedIn DMs Gets 3x More Replies
Asking a cold prospect to click a link kills your reply rate before they ever see your face. Here's why inline MP4 delivery in LinkedIn DMs changes the math on video prospecting.